cosnova South Africa

cosnova is well-known for its popular beauty brands, Catrice and essence, with Catrice and essence being two of Germanys biggest selling makeup brands. cosnova South Africa handles the distribution and marketing of Catrice and essence in the South African market. essence was launched in South Africa in 2009, and Catrice in 2012, with unprecedented success. Catrice and essence are widely available in various retail stores and online platforms in South Africa, offering accessible, high-quality and affordable beauty products to all, with both Catrice and essence being 100% cruelty free, vegan and free of microplastic particles. cosnova South Africa is a subsidiary of cosnova Beauty, a global cosmetics company based in Germany. cosnova South Africa was previously known as Cosmetix South Africa; late in 2023, cosnova Beauty took over 100% of the shares in Cosmetix, its long-established distributor of Catrice Cosmetics and essence cosmetics in South Africa. This acquisition laid the foundation for the rebranding, from Cosmetix South Africa to cosnova South Africa in January 2025, thus solidifying cosnova South Africa as a full subsidiary of cosnova Beauty. This transition marks a key milestone in the company’s growth strategy and underscores the importance of the South African market in cosnova’s global vision.