The world is fragmenting, information is travelling faster than ever and brands that aren’t fully prepared pay the terrible consequences of cultural misalignment with their audiences. We exist to unlock global brand potential through cultural intelligence. We help brands: PLAN. Be prepared. RESPOND. Be culture-shock proof. LEAD. Be the first to create a cultural movement. Because: Brand equity loss, crisis communications or cost opportunity aren’t topics you have the time or resources to tackle. So why not get it right from the word go? Founded in 2008 and led by CEO Mélanie Chevalier, Creative Culture is a cross-cultural consultancy that delivers solutions to brand owners and their agencies, working in a fully collaborative environment. We are women-owned and passionate about driving inclusion through all the work that we do. Some of our clients include Accor Hôtels, Cointreau, Devialet, Hager, Hyatt, L'Oréal Luxe, Maserati, Orange, Planon, Rémy Martin, Sanofi, Sony, Ubisoft, Urban Decay.
2008