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Latana Brand Tracking

80 employees

Latana is a brand tracking tool that uses advanced data science to ensure reliable and accurate brand insights.

Basic info

Industry

market research

Sectors

data analysis

data

audience segmentation

SaaS

brand roi

brand associations

sustainability

Analytics

Brand Marketing

marketing

brand consideration

data science

campaign performance

brand tracking

brand

brand awareness

Date founded

2017

Funding rounds raised

Total raised

$36M

from 11 investors over 11 rounds

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Latana Brand Tracking raised undisclosed on September 8, 2022

Investors: Kreos Capital

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Latana Brand Tracking raised $36M on September 8, 2022

Investors: Balderton Capital, Kreos Capital and Oxx

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Latana Brand Tracking raised $7.5M on January 26, 2017

Investors: Wellington Partners, IBB Beteiligungsgesellschaft mbH and Balderton Capital

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Latana Brand Tracking raised $1.7M on June 8, 2015

Investors: Saarbrücker21 (SB21), WestTech Ventures GmbH, Wellington Partners and IBB Beteiligungsgesellschaft mbH