Basic info
Industry
market research
Sectors
Biotechnology
In-depth interviews
Mystery shopping
Web based/On line
Focus groups: Mini–regular–extended
DILO
F-2-F Study - In-home
CLT
street corner
Shopper: Observations
Data Collection Tools:
Ethnography
Telephonic (CATI)
CAPI
Shop along
PAPI
exit interviews
Date founded
2010