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POTLOC

246 employees

Potloc is a first-party data platform that uses social networks to acquire geo-targeted consumer surveys.

Basic info

Industry

market research

Sectors

Niche targeting
Brand tracking
Respondent Sourcing
Big Data
Dashboard
Consumer Research
Customer experience
IT
Consumer Intelligence
Marketing
Surveys
Retail
Innovation
B2B
Real Estate
First-hand data
Consulting
Consumer Insights
Market Research

Date founded

2013

Funding rounds raised

Total raised

$27M

from 14 investors over 14 rounds

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POTLOC raised undisclosed on June 23, 2022

Investors: CIBC Innovation

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POTLOC raised $27M on June 21, 2022

Investors: CIBC Innovation, Brightspark Ventures, First Ascent Ventures, Fonds Ecofuel | Ecofuel Fund, Desjardins Entreprises - Capital régional et coopératif and CapHorn Invest

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POTLOC raised $16M on December 9, 2020

Investors: Brightspark Ventures, CapHorn Invest, Desjardins Entreprises - Capital régional et coopératif and Ecofuel Accelerator / Accélérateur Ecofuel

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POTLOC raised $1.9M on April 30, 2018

Investors: Desjardins Entreprises - Capital régional et coopératif, Ecofuel Accelerator / Accélérateur Ecofuel and CapHorn Invest

FAQ