RealDirect is an online real estate company that gives home buyers and sellers an innovative and cost-effective way to easily buy and sell residential real estate. The site provides the first web-based, data-driven marketing platform for New York homeowners to maximize their net proceeds from the sale of residential real estate. For buyers, RealDirect offers a best-in-class property search management platform with unique lasso which allows users to define their search down to street level. Customers who buy a home with RealDirect also receive up to 1% cash back at closing. In addition to cutting edge technology, RealDirect provides expert real estate advice to buyer and seller clients through their licensed real estate consultants.
$2M sweet spot round size
2010
$2M
from 2 investors over 1 rounds
RealDirect raised $2M on July 23, 2011
Investors: Primary Venture Partners and + 2 Other investors