ReR

VISION. Whenever a company designs a new product, service, or experience, it is essentially designing its business. When properly done, ReR create a differenciate offer to excite customers. This new approach is a response to the increasing complexity of modern technology and modern business. People need their interactions with technologies and other complex systems to be simple, intuitive, and pleasant. WHAT WE DO. BUSINESS PLAN, PRODUCTS, SERVICES & PROCESSES: We envision new companies and brands, and we help them to design Business Plan, Product, Services & Process. STRATEGIC MARKETING: What is the best way to use design thinking for a better Brand Value? The importance of embedding a brand ethos into the business. All touchpoints matter. The need to apply integrated design processes. A focus on customer’s emotional connections. Those assets are what is used in creating compelling brand expressions and experiences that best showcase the brand identity at all touchpoints. Postmodern brands is not to dominate but to stimulate, and therefore we need to draw on emotional insight when creating new projects. After all, the product is really the starting point of a customer’s journy and experience. BUSINESS INNOVATION: The older status quo is no longer relevant, disruption abounds, and there is no better time that now for out-of-the-box thinking and new methods of problem solving. We need new, transformative corporate strategies that are based on human needs, not just for financial analysis.