With a legacy spanning over 40 years in both the FMCG and Agriculture business making some of Egypt’s best-loved snacks. Our approach means we constantly strive to do good for our consumer by choosing the very best ingredients for our products; the finest quality Lady Rosetta, and Caruso potatoes, lightly pealed, Thicker sliced, and batch fried in 100% sunflower oil for a unique and, superior crunch. Vision - Providing a varied selection of premium quality products to different classes of Egyptians. - Increase returns for all our stakeholders. - Creating a healthy and attractive work environment. - Increasing the level of awareness regarding proper nutrition. - Reducing our environmental impact. - Playing our part in improving the Egyptian economy and the communities we operate in. Mission statement Providing the Right Products for Egyptian.
2015