SEGI Group is a home grown Malaysian company with more than 30 years market experience in fresh produce business. Over the years, SEGI Group has developed an integrated supply chain from sourcing directly with producer via our own distribution channels to customers. With a leading business philosophy, and a new innovative concept combined with our passion for FRESH produce, SEGI FRESH aspire to be the largest fresh retailer in Malaysia. We will continue to offer FULL FRESH produce, CONVENIENCE of shopping to cater for customer’s needs and range of local taste products that delight our customers. “ Pilih Segar, Pilih Segi “