Reactivation probability
Risk of attrition
lifestyle and demographic profiling.
Purchase probability
Modelling of Marketing Campaigns
Customer acquisition
Microsoft Power BI reporting within our platform
marketing attribution
customer data platform integration
Data Center
Responsiveness to offers
Analytics
AI driven marketing attribution
Identity resolution
Risk of lapse
single customer view
Customer Journey Analytics
Supports GDPR enabling verification of customer consent
GDPR action subject access requests and the right to be forgotten
develop predictive models
cross-channel activation and personalisation of target audiences based
customer data platform
marketing metrics
Multi-channel Marketing Solutions
Cross-sell potential
develop customer segmentation and profiling
Marketing
Life time customer value
Data science consulting
automated reporting marketing metrics